Project
Client: Dave&Sun
Agency: Paolucci Marketing
Field: Solar Energy
Year: 2024
Type: Ecommerce
Dave&Sun deals with the supply of photovoltaic material.
On behalf of Paolucci Marketing, I created the company’s e-commerce site, the aim was to create a platform that was easy to navigate and that conveyed reliability and experience: the strengths of Dave&Sun.
WIREFRAME
Dave&Sun offers many services in addition to selling products, for this reason the design of the pages is aimed at guiding the visitor on the type of content he is looking for, whether it is a product or a service, in the simplest and most effective way. For this reason each of these has its own reserved section, highlighted and visibly recognizable.
HOMEPAGE
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Main menu with product categories
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Secondary menu and social links
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Language selector
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Search bar
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Category selector showing the newest products
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Products on sale
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Banners for other services
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Dave&Sun’s strenghts
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Brands carousel
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Footer
PRODUCT PAGE
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Product image
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Product gallery
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Product description
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Tabs for additional infos
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Related Products
Palette
#ffe9ba
#f7a900
#e94f1b
#3c3c3b
Fonts
The color palette reflects the corporate colors visible in the logo, a gradation of vibrant yellows and reds, which transmit warmth and energy, which is exactly what Dave&Sun deals with. The fonts were chosen to be clear and easily readable, characterized by a roundness that refers to the shape of the sun, a further reference to the sector in which the company operates.
Animations
Development
The development has given life to a very well-stocked e-commerce, with a strong visual presence and a clear identity.
